Dotdigital Group plc has acquired Alia Software Inc. to enhance its AI-powered customer experience platform and boost audience growth for Shopify merchants.
Dotdigital Group plc announced its acquisition of Alia Software Inc., an AI-driven platform designed for Shopify, which will help brands convert website visitors into known customers, thereby enhancing email and SMS audience growth.
Company Information
Company
Dotdigital Group
Location
London, England, United Kingdom
About
Dotdigital Group plc is a leading SaaS provider specializing in customer experience and data platforms (CXDP). The company focuses on empowering marketers by integrating data-driven strategies into their marketing efforts. It helps businesses enhance their marketing mix with automation and cross-channel solutions.
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