Samba TV announced the hiring of Josh Jacobs as chief product officer and Monte Lutz as chief marketing officer to expand the company's AI technology. Jacobs will oversee product strategy and development to create a more efficient advertising ecosystem, while Lutz will bring marketing acumen to deliver impactful campaigns leveraging AI-driven solutions.
Company Information
Company
Samba TV
Location
San Francisco, California, United States
About
Samba TV has transformed the TV from a pane of glass on the wall to a window into the heart of audiences. We are the global leader in television technology powering real-time insights and audience targeting to enable unparalleled marketing efficiency and effectiveness. Our proprietary first-party data from tens of millions of opted-in televisions, across more than 20 TV brands sold in over 100 countries, provides advertisers and media companies a unified view of the entire consumer journey. Our independent currency-grade measurement has future-proofed advertising for the next generation, empowering advertisers to connect with their audiences on any platform, across every screen.
Fundz sees it the moment Samba TV changes its leadership, hires an exec or expands, usually minutes after it happens, and tells you who to reach.