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Samba Tv Acquires Artificial Intelligence Innovator Disruptel, Increasing Its Investment In Ai For New Tv Viewing Experiences

PRIVATENov 08, 2022

Acquiring Company

Samba TV

Acquired Company

Intelligence Innovator Disruptel

San FranciscoAdvertisingMarketing

Description

Samba TV, the leading provider of television technology and omniscreen advertising and analytics globally, announced today it has acquired Disruptel, a pioneering startup in artificial intelligence (AI) and machine learning (ML) focused on innovating the future of AI and Connected TV experiences. The acquisition bolsters Samba AITM, a suite of advanced AI and ML technologies to unlock new capabilities in the Connected TV market.

Company Information

Company

Samba TV

Location

San Francisco, California, United States

About

Samba TV has transformed the TV from a pane of glass on the wall to a window into the heart of audiences. We are the global leader in television technology powering real-time insights and audience targeting to enable unparalleled marketing efficiency and effectiveness. Our proprietary first-party data from tens of millions of opted-in televisions, across more than 20 TV brands sold in over 100 countries, provides advertisers and media companies a unified view of the entire consumer journey. Our independent currency-grade measurement has future-proofed advertising for the next generation, empowering advertisers to connect with their audiences on any platform, across every screen.

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Frequently asked

Who acquired Intelligence Innovator Disruptel?

Intelligence Innovator Disruptel was acquired by Samba TV, based in San Francisco. The deal was reported on November 8, 2022. Samba TV has transformed the TV from a pane of glass on the wall to a window into the heart of audiences. Samba TV is privately held and operates in Advertising.

When did Samba TV acquire Intelligence Innovator Disruptel?

Samba TV's acquisition of Intelligence Innovator Disruptel was reported on November 8, 2022. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Intelligence Innovator Disruptel do?

Intelligence Innovator Disruptel is the company acquired in this transaction. It is privately held.

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